The Brand
About Eli Peacock - Luxury Bridal, Fashion & Couture Accessories
About the Brand – Eli Peacock
A Brand Born from Artistry
Eli Peacock is a luxury accessories brand founded in 2014 by designer Eli Stanimirova Ananieva Özsezer. Known for transforming hair accessories into wearable works of art, the brand merges timeless craftsmanship with modern elegance to celebrate life’s most memorable moments.
The name carries a story: Eli represents the designer’s identity, while Peacock symbolizes the confident and radiant women who form the heart of the Eli Peacock community. This union of personal vision and collective spirit defines the brand’s ethos.
Eli Peacock’s collections span bridal fascinators, veils, and wedding headpieces, fashion and party hair accessories, kids and mom celebration styles, custom racing hats and barmitzvah designs and festival statement pieces. The brand also creates couture runway and stage accessories, beloved by brides, fashion icons, and performers worldwide.
Every piece is meticulously handcrafted using premium materials, blending artistry and wearability to create accessories that are timeless, versatile, and unforgettable.
Designer
Luxury Accessories Designer – Eli Peacock | Bridal, Fashion, Kids & Couture
about the desıgner
Founder & Creatıve Director
Eli Stanimirova Ananieva Özsezer, also known as Sevil Savaş Özsezer, is the visionary designer behind Eli Peacock. With dual citizenship and a multicultural background, she merges timeless craftsmanship with modern artistry, creating accessories that are deeply personal yet universally admired.
The brand name reflects her story: Eli honors her own name, while Peacock symbolizes the vibrant women who wear her creations — a global community united by individuality, elegance, and bold self‑expression.
Her collections span bridal fascinators, veils, and wedding headpieces, as well as custom racing hats, barmitzvah pieces, festival statement designs, and couture accessories for runway and stage. Each piece is meticulously handcrafted, blending premium materials with storytelling details that transform them into wearable works of art.
Eli Peacock is more than a brand; it’s a world where women shine together, celebrating their most cherished moments with accessories destined to become treasured keepsakes.
Whether you’re looking for a playful and magical addition to your wardrobe or a stunning statement piece for a special occasion, Eli Peacock has you covered. Eli Peacock’s premium selection is ready to be discovered with its precious designs.
Heritage
Eli Peacock Heritage – Timeless Craftsmanship Since 2014
A Name with Meaning: Eli & the Peacock
A Vision Comes to Life
Eli Peacock was born in 2014 from a vision to transform hair accessories into wearable works of art. Founded by Eli Stanimirova Ananieva Özsezer, the brand reflects her dual heritage and passion for merging timeless
craftsmanship with modern elegance.
The name carries deep meaning — Eli draws from the designer’s own name, while Peacock symbolizes confidence, radiance, and the vibrant community of women who wear her creations. This union of personal identity and collective spirit continues to shape every collection.
From its beginnings, Eli Peacock has become synonymous with luxury bridal fascinators, veils, and wedding headpieces, as well as custom racing hats, barmitzvah designs, festival statement pieces, and couture runway
accessories. Each piece is meticulously handcrafted, using premium materials to
honor life’s most cherished moments.
A decade later, Eli Peacock stands as a brand celebrated by brides, fashion icons, and performers worldwide — honoring its heritage while continually evolving to inspire the modern muse.
VALUES
Eli Peacock’s core values: heritage, craftsmanship, sustainability, and community – timeless luxury accessories for meaningful moments.
Our Values
Heritage
Born in 2014, Eli Peacock honors the designer’s dual heritage and multicultural inspiration. The brand name reflects both personal identity (Eli) and the vibrant community of women (Peacock) it represents.
Craftsmanship
Every accessory is meticulously handcrafted using premium materials and couture techniques. This dedication to detail transforms fascinators, hats, and headpieces into wearable works of art that stand the test of time.
Sustainability
We believe in responsible luxury — slow fashion, small-batch production, and ethically sourced materials. Our designs are created to be cherished, not discarded, ensuring a meaningful connection with every piece.
Community
Eli Peacock is more than a brand; it is a community of confident, radiant women who celebrate life’s milestones — from weddings and festivals to stage performances — with elegance and individuality.
Sustainability
Eli Peacock creates luxury accessories with conscious craftsmanship, prioritizing ethical sourcing, lasting quality and timeless, responsible design.
Timeless Design Over Fast Fashion
Responsible Luxury Accessories
At Eli Peacock, sustainability is woven into every creation. We believe that true luxury is not just about beauty — it is about lasting quality, ethical practices, and timeless design that transcends seasons.
Our accessories are handcrafted in small quantities, ensuring minimal waste and exceptional attention to detail. By choosing premium materials sourced responsibly and focusing on durability, we create pieces meant to be cherished and passed down — a conscious alternative to disposable trends.
We celebrate slow fashion, designing collections that evolve naturally rather than follow fast cycles. Each fascinator, veil, and hat is crafted to remain relevant for years, honoring both the artistry of the piece and the environment.
Our commitment extends to custom orders and made-to-measure designs, which reduce overproduction and ensure every accessory is as unique as the person wearing it.
For Eli Peacock, sustainability is more than a practice — it is our promise to create responsible luxury that celebrates women and their most meaningful moments, without compromise.